Tony and Suzanne Marriott's Phoenix Arizona Real Estate Blog

head_left_image

Expired Listings Hot Topic

I've noticed that Expired Listings have been a hot topic here on Active Rain recently.  Not surprising considering how many Expired Listings are occurring as inventory far exceeds demand.

So - how can a Seller get their home sold in today's market?  It's a no-brainer that they have to have their home competitively priced.

What does that mean?

If you want to sell your home, and there are 9 equivalent homes on the market - you better be willing to price it at the low end of the range of list prices - AND - if the reason the 9 homes are languishing on the market is because they are all listed for significantly more than the last sale of an equivalent property - you need to price it for the market.

Average Days on Market in our MLS is hovering around 100.

Average Days on Market for our SOLD listings is less than 30 between activating the listing in the MLS and getting the property under contract.

Average percentage of inventory sold every month - about 10%.

Average percentage of our inventory sold every month - 30-40% - three to four times better than the average.

What's the "secret"?  Price, presentation and marketing (how many prospective Buyers do we "reach").

Want to know more?  Contact me today!

If you are considering selling a home or real estate in the Phoenix area you owe it to yourself to talk with Haven Express at Keller Williams Realty Professional Partners to determine whether Tony Marriott is the best real estate Broker in the Phoenix and Scottsdale metropolitan area to help you with the sale of your home!

About the Authors - Updated 2018

If you are considering a Traditional or Short Sale of your home in Phoenix, Scottsdale or any location in Maricopa County Arizona, you owe it to yourself to talk with Haven Express @ Keller Williams Arizona Realty to determine whether Tony and Suzanne Marriott are the best real estate Brokers in the Phoenix and Scottsdale metropolitan area to help you with the Successful Sale of your home.

Tony and Suzanne have personally Listed, Sold and Closed more than a hundred Short Sales with the highest list to close rate in the Phoenix Metro Area!

Tony Marriott - Chief Executive Officer - Haven Express @ Keller Williams Arizona Realty

Suzanne Marriott - Chief Learning Officer - Haven Express @ Keller Williams Arizona Realty

Associate Brokers, REALTORS
Haven Express
Keller Williams Arizona Realty

Comments

Every real estate professional should be looking at a program to work on expired listings. More and more will be available because of the changing real estate economy and agents' inability to stay ahead of the trends. This is a valuable resource for building your listing inventory because the sellers want to sell.

Posted by Brad Snyder (Sierra Vista Realty) about 13 years ago

Tony -

I have even seen homes under priced sitting on the market. Some are wondering why is it a good deal and back away. It takes all types these days. I really believe that the agent will make ar break a sale in todays market.

Posted by Susan Trombley, Broker/Realtor, Raleigh, Cary, Wake Forest, Youngs (Trombley Real Estate) about 13 years ago

Overpriced homes are all sittingon the market too long, I can see I need to start marketing to expireds.

Posted by Michael Eisenberg, Bellingham Real Estate Guy (eXp Realty) about 13 years ago
Tony, pricing, as always, is key.  What a creative way for you to get subscribers. lol  I wonder if it will unsubscribe me if I click on it?  I don't want to find out.
Posted by Maggie Dokic | Miami, FL | 888.883.8509 X101, GREEN, CDPE, SFR, Pinecrest | Palmetto Bay | (eXp Realty LLC) about 13 years ago

Tony, very interesting topic,  I need to learn about the expired listings :) thanks for sharing that with us, keep the good blog my friend !

 

Posted by Ray Saenz, Homes for Sale in Laredo, TX - Texas, Realtor (Exit Realty Laredo) about 13 years ago

Tony,

My last three listings were priced well and sold within two months.  It is refreshing to work with seller's that are realistic in their expectations.  I will continue to work with seller's who truly want to sell at a fair market price and pass on the seller's who don't.

Franf

Posted by Fran Gatti, Managing Principal Broker - RE/MAX Integrity (RE/MAX Integrity) about 13 years ago
I went on an expired listing presentation last week, told the sellers exactly what you said when they asked why isn't my home selling. Price, way over-priced. Marketing, black and white fliers in the flier box, and condition, clutter,clutter everywhere and in need of a good cleaning.
Posted by KRISTINE CROWE (COLDWELL BANKER RESIDENTIAL BROKERAGE) about 13 years ago
Brad - Thanks for the reinforcement
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago
Susan - Agreed.  That's why it's critical to communicate the "why" at the same time the prospective Buyers become aware of the property so they aren't leery...
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago

Michael - They are well qualified prospects.  We know that (at least when they listed their property) they wanted to sell and were interested in using an agent to help them.

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago
Maggie - Nope - It won't unsubscribe you - it's been tested!
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago
Ray - Good to hear from you - keep blogging!
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago
Fran - Selectivity is key - especially in this market
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago
Kristine - How did it turn out?
Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 13 years ago

Enjoyed this post and want to read more - try this one - Peacocks and Pickles for Christmas 2015!  Wishing you a prosperous and Happy New Year!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) over 4 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) over 4 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) over 4 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) over 4 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) over 4 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 4 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 4 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Haven Express @ Keller Williams Arizona Realty (Serving the Greater Phoenix and Scottsdale Metropolitan Area) about 4 years ago

This blog does not allow anonymous comments