Tony and Suzanne Marriott's Phoenix Arizona Real Estate Blog

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Don't be shy!

OK folks - step right up, step right up!  We've had a glorious couple of days of debate over whether designations are a key component of being successful in real estate.  Those with say of course - those without say of course not!  No surprises there.

Here is the surprise!  I asked for suggestions from all parties as to what a new agent, without the benefit of designations, qualifications/network from a previous career and without the benefit of having an experience professional in the family could do to build their own business plan to be successful.

The silence has been deafening!

I applaud the few that have chimed in with useful information.

I'm wondering why the folks that insist designations are irrelevant are "running silent, running deep".

In case you want to see the spark for the post sequence - start here with a post by Randy Prothero.

Then:

Do Designations Equal Success?

and finally:

Real Estate Business Plan

If you are considering selling a home or real estate in the Phoenix area you owe it to yourself to talk with Haven Express at Keller Williams Realty Professional Partners to determine whether Tony Marriott is the best real estate Broker in the Phoenix and Scottsdale metropolitan area to help you with the sale of your home!

About the Authors - Updated 2018

If you are considering a Traditional or Short Sale of your home in Phoenix, Scottsdale or any location in Maricopa County Arizona, you owe it to yourself to talk with the BVO Luxury Group @ Keller Williams Arizona Realty to determine whether Tony and Suzanne Marriott are the best real estate Brokers in the Phoenix and Scottsdale metropolitan area to help you with the Successful Sale of your home.

Tony and Suzanne have personally Listed, Sold and Closed more than a hundred Short Sales with the highest list to close rate in the Phoenix Metro Area!

Tony Marriott - Chief Operating Officer - BVO Luxury Group @ Keller Williams Arizona Realty

Suzanne Marriott - Chief Learning Officer - BVO Luxury Group @ Keller Williams Arizona Realty

Associate Brokers, REALTORS
BVO Luxury Group
Keller Williams Arizona Realty

Comments

Tony, I missed the whole debate!  I don't have any designations, being fairly new but I'm eagerly awaiting earning my first. Not because of what it might mean to a customer, they may not even be aware of what the alphabet soup means.  I think the education that goes behind the designation is reason enough to earn them.  It equips us to provide a higher level of service to our customers.
Posted by Maggie Dokic | Miami, FL | 305.81.HOUSE (46873), GREEN, CDPE, SFR, Pinecrest | Palmetto Bay | (eXp Realty LLC) almost 12 years ago
Tony: I think the designations help to reassure (some) clients more than anything else. As for me, I truly appreciate the learning--and continuing education hours.
Posted by Roberta Murphy, Carlsbad Real Estate and Homes (San Diego Previews Real Estate) almost 12 years ago
Maggie - Thanks for stopping by - and once again - that was an excellent post on your blog!
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Roberta - I'm with you on the learning.
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Tony, I have lost  certificates in my car, leaving the class, before I even memorized the letters. Some people do equally well without caring about the letters.  It doesn't reduce their value- just the location of the value.  I KNOW that I have a few new home certs somewhere, but the designation?  Clueless.  And an ethics re-visit.  I'd end up having the printer mix them up, and be mortified when I had no idea what they stood for, when asked.  Takes all kinds.
Posted by Laurie Mindnich almost 12 years ago
Laurie - That's one of the many values of using the internet - you can't lose it like you can paper! :-)
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Tom ..I'm not a pholosopher but designations are irrevalent, I truly believe the education behind those designations is imparative and relavent. I carry several and have them behind my name. I get a lot of response to the negative why do you have them . My response is I want to ge the best I can be and education is important.
Posted by Ron Hackett, CRS,GRI,ABR,SRES,e-Pro (Coldwell Banker Heart of the Hills) almost 12 years ago
Ron - Who is Tom?  Just kidding...  The knowledge gained is paramount.  I like and agree with your response.
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago

As I mentioned before, I firmly believe that a solid business & marketing plan are the #1 priority for a new agent.  Secondly, it is important that they implement systems and processes immediately.  Thirdly they need to treat it like a business and run it like a business.  Being proactive in their prospecting and marketing.  Don't wait for the phone to ring.

They can learn these things numerous ways - through general training, coaching resources, mega agent resources, continuing education, conferences, conventions, misc. classes and designations.

I tend to be a 'pick and choose' type of person.  I am getting my Brokers license for reasons other than just to 'further' my education (a specific business decision/reason).  I do not believe that getting that license will be the key to increasing my busines as I don't agree that a 'designation' inherently increases one's business, but rather, people who get designations tend to be go getters and successful anyway.

I firmly agree that the classes that you take are wonderful and essential to building your business IF you implement something from every class you take. 

I realize I learned a lot from my father, but as I mentioned in my other comment, I also treat it like any other business.  I started a business that I pretty much knew nothing about and without getting designations or having the benefit of anyone I knew in the business, I was able to start it, build it and sell it.

I also have to say that the way our business is today is nothing like it was a couple of years ago.  I have been changing the business - and everything I've learned has been through reading (MREN), attending conferences (KW in LV), taking classes through various resources, etc.  I have not obtained a designation and David has essentially stepped out of the business.

One great start would be for a new agent to take and implement the Camp 443 class - a class that does not come with a designation but is one I feel is essential for all new agents. 

Posted by Christina Ethridge (The North Idaho Dream Team powered by SKE Realty Group) almost 12 years ago

Hi Tony,

Rather than go for designations, I am going to get my brokers license.  There are very few agents with designations in my market and even fewer with their brokers license. 

Fran

Posted by Fran Gatti, Managing Principal Broker - RE/MAX Integrity (RE/MAX Integrity) almost 12 years ago

 Tony, speaking for the consumers... before I started working with realtors I was clueless about and totally unaware of terms like "CRP, CLHMS, CRB, CRS".

realtor branding, closing gifts, garaughty.com

Posted by marti garaughty, a highly caffeinated creative type... (garaughty.com) almost 12 years ago

Tony, I missed the 'debate'...but I would like to chime in and say education is PARAMOUNT.  The designations mean almost nothing to most except other Realtors...and then most of them don't have a clue as to what they mean.  I've just finished my CRS after 19 years in the biz (can't use the letters yet though because I haven't found out if I've passed the last test, plus I have to send them my production and $$$)!  Wish I had taken it YEARS ago.  I think GRI should be REQUIRED for all new licensees...the things learned are the meat and potatoes of real estate.   I personally think a 4 year college degree should be required for new licensees...the one think I've regretted in life is not finishing college (although I'm working on it and I may be the oldest graduate on the platform accepting my diploma when I finally finish it!)

P.S....use to sell in Phoenix and still own investment condo there

Posted by Mary Warren almost 12 years ago
Tony, thanks!  And you never have to ask for permission to add a link.  I know you would never to anything inappropriate.  I'm still trying to catch up with the comments. =)
Posted by Maggie Dokic | Miami, FL | 305.81.HOUSE (46873), GREEN, CDPE, SFR, Pinecrest | Palmetto Bay | (eXp Realty LLC) almost 12 years ago
Christina - Thanks for the suggestions and for highlighting Camp 443 - which stands for 4 Listings, 4 Sales in 3 months (if you attend the classes AND do the assignments).  Here is a link to the curriculumAnyone who wants to discuss Camp 443 in more detail is welcome to contact me for a 1 on 1 discussion via GoToMeeting.com
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Fran - A smart move to get your Broker's license IMHO.  In Arizona you have to be a full time Salesperson for three years before you are eligible for your Brokers license.  Full Time = Having a 3 year history as a licensee and having your Designated Broker(s) sign off on this form verifying your FULL TIME status.  I know the requirements vary from state to state.  Once you have that under your belt will you be pursuing any designations?
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Marti - Sounds like no-one bothered to proactively inform you about what those Designations mean - surely there must be some folks in your market who have one or more of them?
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Mary - Thanks for the observations and I agree - it's a shame that so many in the industry are unaware of the designations and the benefits of the designations!
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago
Maggie - Thanks - I'll keep this on file!
Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 12 years ago

Enjoyed this post and want to read more - try this one - Peacocks and Pickles for Christmas 2015!  Wishing you a prosperous and Happy New Year!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) over 3 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) about 3 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) about 3 years ago

Enjoyed this post and want to read more - visit our website  - HavenExpress.com - where all your questions about buying and selling residential real estate in Arizona are addressed!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) about 3 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 3 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 3 years ago

Planning to sell your home in Scottsdale, Arizona?  Give us a call for a free, no obligation, consultation!  Haven Express

Listed, Sold and Closed 100% of listings taken (dozens of them) since June 2011!

Real Estate.  It's What We Do. Best!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) almost 3 years ago

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